Personal trainer and strength coach Joe Dowdell is one of the most highly sought-after fitness experts in the world. His motivating teaching style and unique expertise have helped transform a clientele that includes stars of television and film, musicians, pro athletes, CEO’s and top fashion models from around the world—an association reflecting his own former career in front on the camera. Joe was the former founder and CEO of Peak Performance; a 10,000-square-foot private training facility, which was voted the #3 gym in America by Men’s Health Magazine.

Over the last 22 years, Mr. Dowdell has earned many of the top certifications in the varied disciplines (biomechanics, physiology, etc.) that constitute fitness, and his ability to articulate that knowledge has made him a regular expert contributor to national publications as diverse as Marie Claire, Vogue, Men’s Health, Women's Health, Allure, Muscle & Fitness and Fitness Magazine, on whose advisory board he serves. Mr. Dowdell has contributed to the following books: The A-List Workout (McGraw Hill), Mario Lopez’s Knockout Fitness (Rodale Publishing), Men’s & Women’s Health The Big Book of Exercises (Rodale Publishing), Men's Fitness Exercise Bible (Galvanized Books) 50 Cent’s “Formula 50” (Penguin Books) and his own best-selling female fat loss book entitled “Ultimate You,” (Rodale Publishing) which is available on


Certified Strength & Conditioning Specialist (NSCA)
Certified Personal Trainer (NASM)
Certified Personal Trainer (ACE)
Club Coach Certified (USAW)
Advanced Olympic Weightlifting Certification (Totten Fitness Systems)
Resistance Training Specialist—Master’s Level Candidate (RTS)
Poliquin International Certification Program—Level 5 (Poliquin Performance Center)
EXOS Performance Mentorship—Level 4 (EXOS Performance)
C.H.E.K Practitioner—Level 2 (CHEK Institute)
Russian Kettlebell Instructor


Advisory Boards—Fitness Magazine,,
Contributing Fitness Editor—Men’s Health, Men’s Fitness, Women’s Health, Shape Magazine & Fitness Magazine
Featured Columnist—Shape, and The Huffington Post’s Healthy Living
Technical Editor—Men’s Health & Women’s Health
On Camera Fitness Expert—Men’s, Men's &
National Lecturer/Presenter—Perform Better & National Strength & Conditioning Association (NSCA)
Head Strength & Conditioning Coach—Vitor “Shaolin” Ribeiro BJJ/MMA Team